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Growth ideas for SaaS founders

Practical writing on affiliate programs, customer referrals, and running reward programs the simple way.

How to set up an affiliate program with Stripe
Stripe & Billing StripeAffiliates

How to set up an affiliate program with Stripe

Stripe won't run your affiliate program for you, but it will give you everything you need to build one that tracks real paid conversions.

July 22, 2026 Read
Account credit vs. free month vs. cash: which referral reward converts?
Referral Strategy ReferralsCustomer Retention

Account credit vs. free month vs. cash: which referral reward converts?

The best referral reward isn't the same for every program; it depends on who's earning it and what it does to your MRR.

July 22, 2026 Read
Rewardful alternative: a simpler option for founders
Partner & Affiliate Marketing AffiliatesSaaS GrowthIndie Hackers

Rewardful alternative: a simpler option for founders

Rewardful is a capable, mature tool — but if you want partner and customer referrals in one place with plain-language setup, here's the honest comparison.

July 22, 2026 Read
The math of recurring commissions: why 25% for 12 months beats a big bounty
Growth Playbooks AffiliatesPayoutsSaaS Growth

The math of recurring commissions: why 25% for 12 months beats a big bounty

A $100 bounty and 25% recurring for 12 months can look similar on a spreadsheet, but only one of them pays a partner to care whether your customer sticks around.

July 22, 2026 Read
A custom domain for your partner portal: why and how
Founder Operations AffiliatesSaaS Growth

A custom domain for your partner portal: why and how

Your partner portal shouldn't look like it belongs to somebody else — here's how to point it at your own domain in an afternoon.

July 22, 2026 Read
Best SaaS affiliate programs to learn from in 2026
Partner & Affiliate Marketing AffiliatesSaaS Growth

Best SaaS affiliate programs to learn from in 2026

Eight real SaaS affiliate programs worth studying, and the one specific thing a founder should steal from each.

July 22, 2026 Read
Customer referral program examples: 8 teardowns founders can copy
Referral Strategy ReferralsSaaS GrowthCustomer Retention

Customer referral program examples: 8 teardowns founders can copy

The fastest way to design a referral program that converts is to study the ones that already work — here are eight, teardown-style.

July 22, 2026 Read
How to start an affiliate program for your SaaS (2026 guide)
Partner & Affiliate Marketing AffiliatesSaaS GrowthStripe

How to start an affiliate program for your SaaS (2026 guide)

Five decisions and seven steps take you from zero to a live SaaS affiliate program in a weekend.

July 21, 2026 Read